Wendy’s Runs Ads Saying Its Beef Is ‘Pink Slime’-Free

March 30, 2012 12:00 AM

Wendy’s Runs Ads Saying Its Beef Is ‘Pink Slime’-Free
" DUBLIN, Ohio (CBSNewYork/AP) — The Wendy’s Co. ran full-page advertisements in eight major newspapers across the country Friday, reassuring customers that it has never used the beef filler known as “pink slime” and never will.

It is the latest company to publicly speak out against the filler, known in the industry as lean, finely textured beef, as public concern about it grows.

Wendy’s ran ads in the New York Times, USA Today, Los Angeles Times and other publications, letting its customers know the company only uses 100 percent beef with no additives, fillers, preservatives or flavor boosters.

The low-cost filler is made from leftover bits of meat that are processed to remove most of the fat, treated with ammonia to kill bacteria and then mixed into fattier meats to produce overall leaner product.

Earlier this month, New Jersey schools said they would not be serving the filler in the next academic year.

New York City Schools Chancellor Dennis Walcott also has said burger meat with “pink slime” will be gone from city schools by September "

Click here to read the whole article

Google related News

Friday, June 29, 2012 by Nation's Restaurant News

3 restaurant advertising encores

said Dahlen, former marketing executive at Wendy's and Shoney's, and founder of Columbus, Ohio-based Dahlen Communications. He added that many successful ad campaigns end their run too soon because of “boardroom wear-out,” when chain ...

Read more
Friday, July 13, 2012 by Sun-Sentinel

Boynton gallery keeping art alive in industrial district

Lloyd's Auto is on the corner, and if you pass the BP gas station, or the Wendy's, you've gone too far. Gallery director ... He said he runs the Neighborhood Gallery strictly on commission. Most of the others ... And he places no ads in newspapers. It ...

Read more
Thursday, July 12, 2012 by San Jose Mercury News

Liquid Gardens adds to 'Landscaping Row' in Cupertino

"We're here to help people enjoy their water gardens," says Wendy Tjaden, who runs the business alongside her husband, Marco. "This is just such a niche business, and nobody is doing it here." Liquid Gardens complements nearby businesses such as ...

Read more
Thursday, June 21, 2012 by Huffington Post

Wendy's Gives 4 Frostys To Donors Who Support Juvenile Diabetes Research ...

The fast food chain is partnering up with the Juvenile Diabetes Research Foundation and will dole out four small Frostys -- Wendy's signature ice cream treat -- to anyone who donates $1 to the organization, the global.christianpost.com explains.

Read more